Shyft47 Consulting

Tina is a seasoned product marketing leader specializing in go-to-market (GTM) strategies for enterprise software in the govtech and real estate sectors. With extensive experience across B2B, B2C, and B2G markets, Tina is highly skilled in crafting and executing comprehensive GTM plans that drive product adoption, revenue growth, and market leadership.

Backed by a deep understanding of software implementation, training, and business growth coaching, Tina brings a customer-centric and data-informed approach to positioning and messaging. Their ability to identify market opportunities and align cross-functional teams ensures seamless product launches and sustained success.

Known for developing scalable frameworks for campaign development and sales enablement, Tina excels at bridging the gap between product innovation and customer needs. With a passion for driving business outcomes through strategic planning and execution, they are a trusted expert in delivering results in fast-paced and complex markets.

interests

When not working, you can find Tina outside, enjoying the big sky country she calls home.

With over 20 years of experience, Jarrett is a seasoned professional specializing in Salesforce development, consulting, and solution architecture, alongside the design, implementation, and maintenance of custom software and website applications. His expertise lies in seamlessly bridging the gap between business and technology, ensuring the delivery of top-notch results that align with organizational objectives.

Jarrett is deeply committed to driving success through innovative Salesforce solutions. His entrepreneurial spirit and extensive background in Salesforce development, consulting, and solution architecture make him a reliable partner for businesses seeking tailored and efficient technology solutions.

He thrives on the challenges of the ever-evolving tech landscape and have a proven track record of crafting and maintaining cutting-edge Salesforce applications. Whether it's translating complex business requirements into technical specifications, spearheading the Salesforce development process, or providing expert consulting services, Jarrett brings a unique blend of strategic thinking and hands-on Salesforce expertise to the table.

With over 15 years of experience in enterprise product strategy, SaaS development, and cross-functional leadership, Rocky Rankin has established himself as a transformative product leader. He specializes in crafting strategic roadmaps that drive growth, enhance user engagement, and deliver innovative, customer-first solutions. From ideation to production, Rocky has led all aspects of product management, developed software sold in over 80 countries, and played a pivotal role in mergers and acquisitions to expand business reach.

A proven innovator, Rocky has successfully built enterprise SaaS platforms from the ground up, guiding their evolution to address complex customer needs and industry demands. His achievements include scaling product marketplaces, integrating acquired platforms, and enhancing customer satisfaction through data-driven insights and user-centric design. Recognized for his agile leadership, he has navigated challenges such as multi-geography platform rollouts, regulatory compliance with GDPR and WCAG, and the execution of large-scale platform migrations.

As a Certified Scrum Master (CSM) with a BBA in Management from St. Edward’s University, Rocky is passionate about fostering collaboration across engineering, design, and business teams to deliver impactful solutions.

interests

Outside of work, Rocky is an Eagle Scout, licensed Texas Realtor, devoted husband and father of two daughters, dog lover, and avid outdoorsman.